Logo from blogs.rti.org I just finished reading Balancing Outreach and Privacy in Facebook in which the author, Peter Fernandez, makes some very interesting points.
Point#1: It's all about the tone. I think this is an important point when discussing all social media. How do you create posts with an informal, yet professional tone?
Point#2: Regulating speech. Fernandez makes an excellent point when discussing the need for each library staff to set up policies and procedures regarding hate speech or false information posted onto the library's Facebook page. Once again, this point is essential when discussing all social media.
Point#3: Keep open privacy settings. You want to protect the library and it's patrons, but not at the expense of no one finding you online.
Point#4: Maintenance. Just with blogging and tweeting, it's so important for libraries to have a schedule of posts and someone in charge of posting.
Those were some of the ideas I gleaned from the article. How about you? What did you think of this article? Did I miss anything?
Fernandez, Peter, "Balancing Outreach and Privacy in Facebook: Five Guiding Decisions Points" (2009). Library Publications and
Other Works. http://trace.tennessee.edu/utk_libfpubs/11
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